Model Marketing Questions for SBI Associate Clerk Exam 2015 Set-9:
List of Model Marketing Questions for the upcoming SBI Associate Clerk Exam 2015 were given below. Candidates those who are preparing for those exams can use these questions to score more marks.
1). Boldnew found that there is an excess stock in the light bulb, so that the firm increases the advertising budget by 50 per cent and doubles its sales staff. Here the Company is operating in?
e) None of these
2).Chrysler’s Chief Executive Officer is the company’s Spokesperson. His message has focused on concern for customers and product quality. Which aspect of implementing the marketing concept does this represent?
a) Focusing on general condition
b) Development of an information system
c) Endorsement of the marketing concept by top management
d) Stressing the short run
e) Restructuring of the organization
3).What is the example for the problem arises during the concept of implementation of the marketing?
a) By satisfying one segment in society, a firm contributes to the dissatisfaction of other segments.
b) Dealers do not support the marketing concept.
c) A product may fit the needs of too many segments.
d) Consumers do not understand what the marketing concept is.
e) None of these
4).Which among the following is most specific Marketing Strategy?
a) Expands geographic boundaries of markets to serve larger geographic areas
b) Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix
c) Is concerned with key decisions required to reach an objective
d) Involves determining the direction and objectives of marketing management
e) Expands market to reach a goal
5).Among the following which is NOT the part of Marketing Management tasks?
a) Coordinating marketing activities
b) Marketing planning
c) Organizing marketing activities
d) Project development and analysis
e) Marketing control
6).If Erin Farm Insurance saw increase in number of farmers found flood insurance in Ireland due to floods in Britain, what is the company’s presentation with marketing?
7).A change in the minimum drinking age in the UK presents a change in __________ for Bass Brewery?
a) Product strategy
b) Marketing environment
c) Marketing mix
d) Marketing concept
e) Marketing task
8).If Good Invest was to perceive that consumers within a particular group were becoming more conservative in their investing, and thus developing more products with lower risk, it would be:
a) Responding to the marketing environment
b) Responding to changes in technology
c) Changing its organization structure
d) Developing sales orientation
e) Changing its target market
9).Capri is a new brand of Cigarette, that contains low tar and very slim in design to appeal to women, in this statement, Women comprise Capri’s?
a) Marketing opportunity
b) Target market
c) Marketing strategy
d) Target audience
e) Marketing mix
10).Highly stain resistant and durable carpets are developed by DuPont and to educate consumers about the product’s benefits, they are conducting a program. This activity for marketing mix variables is known as?
1). b) 2). c) 3). a) 4).b) 5). d) 6). a) 7). b) 8). a) 9). a) 10). b)